Shopping in the French Riviera is a breeze, since the region is both a style hub and a major tourist destination. From Nice to St-Tropez, Cannes, and Monaco, there are plenty of easy-to-access shopping districts where you can home in on the perfect new outfit, authentic gift, handmade accessory, or French delicacy. Keep reading to learn where to shop in the Riviera's key cities—and what you can expect to find in each district or shopping center.
Cannes: La Croisette
Home to the world's most glamorous film festival, Cannes is a style powerhouse. The center of the action for shopping global and boutique brands is La Croisette, the beachside boardwalk that's lined with flagships from the likes of Gucci, Chanel, Dior, and Louis Vuitton. You'll also find multi-brand concept stores such as 55 Croisette, and a variety of boutiques from smaller brands.
Also make sure to check out the adjoining Rue d'Antibes, a road studded with independent designer boutiques and shops selling a variety of local products. Between La Croisette and the Rue d'Antibes lies the area known as the "Carré d'Or" (Golden Triangle), ideal for browsing jewelry and accessories.
During the summer months, and especially during the sales periods (June and July), the crowds in this area can be overwhelming. Consider hitting the shops at opening hour to beat the hordes (and get the best deals).
Cannes: Le Suquet & the Forville Market
The historic Le Suquet area in Cannes is an ideal destination for handmade, artisanal products such as jams, confits, and traditional soaps, as well as other fine French food goods. Facing the Old Port, the hilly medieval district has a more laid-back, down-to-earth vibe than the star-studded Croisette area.
Head to the bustling Forville Market and surrounding streets for artisanal French products, including patés, cheeses, olives, lavender-based soaps and perfumes, and wine. This is a great spot for stocking up on traditional items to bring back home, or to find original gifts. It's open Tuesday through Sunday from roughly 7 a.m. to 1 p.m.
Meanwhile, the nearby Rue Meynadier is another of Cannes' main shopping streets, lined with a variety of shops selling clothing, accessories, food items, and more.
For more on shopping in the city, see our list of top attractions in Cannes.
Nice: Old Town & Cours Saleya Market
Moving east to Nice, head to Old Town to wander through its narrow lanes, dotted with artisan boutiques, edgy independent designers, food and wine merchants, and more. The Cours Saleya market square offers an authentic dive into the old Franco-Italian city's traditional markets and brocantes (flea markets). No matter what day you visit, you'll find a feast for the senses as you wander underneath the covered stalls framed by warm ochre and pastel buildings.
Produce and flowers are the stars of the show from Tuesday to Sunday morning, while on Monday you can browse antiques and vintage clothing. In the summer evenings (Tuesday through Sunday), wander the artisan crafts market to find the perfect piece of jewelry, scarf, or unique homeware.
The streets that surround the market on the Cours Saleya are lined with boutiques, cafés, bars, and specialty shops, making for a full morning or afternoon of shopping, people-watching, eating, and drinking in Old Nice.
See our complete guide to markets in Nice to learn more.
Nice: Rue Paradis & Avenue Verdun
For high-end boutiques, concept stores, and department stores in Nice, head to Rue de Paradis and Rue de Verdun, two streets where luxury brands have moved in over the years. Just a few blocks from the iconic Promenade des Anglais beachfront area, the area houses standalone stores from the likes of Emporio Armani, Max Mara, Chanel, APM Monaco jewelers, and Zadig de Voltaire, as well as more accessible brands (Benetton, Massimo Dutti, etc.)
Just across the nearby Place Massena on the Avenue Jean Medecin, department store Galeries Lafayette is another style hub in the city; they offer a wide variety of men's and women's designer and ready-to-wear brands under a single roof, as well as homeware and gifts. The Avenue Jean Medecin is studded with numerous mid-range clothing and accessories shops, from Cos to Zara and Sandro.
For more on shopping in the city, see our guide to the best things to do in Nice.
Monaco is well-known as a draw card for wealthy jetsetters, with its five-star hotels, casinos, and yacht-filled harbors. It may come as little surprise that it features some of the Riviera's most extravagant shopping centers, including the recently developed, open-air complex known as One Monte-Carlo.
The opulent center in Monte Carlo (in close reach of the famous casino) boasts 24 high-end boutiques, including standalone stores from Yves Saint-Laurent, Chanel, Sonia Rykiel, Fendi, Cartier, Bvlgari, and Prada.
Shops at One Monte-Carlo have individual opening hours, so make sure to check ahead if there's one you want to visit in particular. Most open around 10 a.m. and close at around 7 p.m. Travel tip: There are several restaurants in the area, making a morning of shopping followed by lunch a good possibility.
Located just across from the gardens of Monte Carlo's famous casino, the Metropole Shopping Center is another hub for style-conscious travelers on the Riviera. Built in the late 1980s, the indoor complex is more than a mere "mall." Marbled floors, crystal chandeliers, porters, and concierge services make it clear that this is a luxury powerhouse.
Inside, you'll find clothing and jewelry boutiques from the likes of APM Monaco, Max Mara, Swarovski, and Tommy Hilfiger. There's also a range of stores offering cosmetics and fragrances, including Sephora and Nocibé, as well as fine foods and sweets (French macaron fans will be pleased to find outlets from both Pierre Hermé and Ladurée).
The Metropole is open Monday to Saturday from 10 a.m. to 7:30 p.m. Go in the mornings to avoid the crowds, and consider enjoying lunch at one of several onsite restaurants.
St-Tropez: Place des Lices & Surrounds
The sun-kissed resort town of St-Tropez, famous for its alluring beachwear and signature sandals, is a great place for shopping when you're in search of stylish but semi-casual clothing from top designers. The bustling Place des Lices market square and its surrounding streets are an ideal port of call for finding the perfect bathing suit, pair of Tropézienne sandals, or summer evening wear; on and around the market square itself you'll also find numerous stalls and boutiques selling traditional food and wine, handmade cosmetics, jewelry, and accessories.
Head to Rue Georges-Clemenceau for Sandales Tropéziennes Rondini, makers of the aforementioned sandals. On Rue Francois Sibilli, leading from the Place des Lices, you'll find designer standalone storefronts from Louis Vuitton, Gucci, and Diesel, while nearby Avenue Gambetta is home to names such as Zadig & Voltaire and Riviera-based concept store 55 Croisette.
For more on shopping in the city, see our full guide to St-Tropez.
Marseille: Le Panier & Les Terrasses du Port
Marseille is a treasure trove for shoppers looking for vintage or quirky styles, authentic Provençal products, and original homeware. The old district known as Le Panier (literally, the basket), is an excellent place to start. Wander through its centuries-old streets and narrow passageways lined with independent boutiques to browse original clothing, jewelry, and accessories; items inspired by Mediterranean and North African designs; and Marseille-native products such as handmade soaps and pastis (anise-flavored liqueur).
Meanwhile, the Les Terrasses du Port shopping center, located right on the water and overlooking the city's ancient harbor, is an ideal place to shop for familiar and designer brands, from Hugo Boss and H&M to Kusmi Tea, Sephora, and Lacoste. The vast complex also houses Printemps department store, which offers a large number of designer brands, perfumes, and cosmetics.
For more info on exploring the city's boutiques, department stores, and markets, see our complete guide to shopping in Marseille.