Travel News Air Travel Meet Norse Atlantic Airways, a New Low-Cost Transatlantic Airline Wait a minute...this sounds familiar Written by Stefanie Waldek Instagram Twitter Stefanie Waldek is a Brooklyn-based travel writer with over six years of experience. She covers various destinations, hotels, and travel products for TripSavvy. Tripsavvy's Editorial Guidelines Stefanie Waldek Updated 03/19/21 Fact-Checked by Reviewed on 03/19/21 Jillian Dara Instagram Twitter Jillian Dara is a freelance travel writer and fact checker. Her work has appeared in Travel + Leisure, USA Today 10Best, Michelin Guide, Hemispheres, DuJour, and Jetsetter. About TripSavvy Fact-Checking Jillian Dara Share Pin Email SEAN GLADWELL / Getty Images World, meet Norse Atlantic Airways, a brand new Norwegian airline offering low-cost transatlantic flights with a fleet of red-nosed Boeing 787 Dreamliners. Experiencing déjà vu? Well, that's probably because you've seen this all happen before. Norse Atlantic Airways is a phoenix rising from the ashes of Norwegian Air Shuttle's famous budget-friendly long-haul program, which ended earlier this year. Both airlines were founded by Bjørn Kjos, who stepped down as Norwegian's CEO two years ago. Even before the pandemic, Norwegian struggled to turn a profit—traditionally, low-cost, long-haul carriers struggle with cash, somewhat predictably. But Kjos and his partners, Bjørn Tore Larsen and Bjørn Kise, are hoping for success this time around, likely learning from Norwegian's shortcomings over the past few years. The airlines' similarities don't end at their routes and their founder: Norse Atlantic plans on leasing some planes from Norwegian's former long-haul fleet, which have been sitting in storage since international air travel halted last year. While launching a new airline during the pandemic is a long shot, Kjos certainly has the experience to do it. "Timing is incredibly important, and we believe it has never been better," Kjos told Norwegian newspaper Dagens Næringsliv, which broke the news. "This is the one opportunity to get in and take over a market position and get much cheaper flights than otherwise. This makes the economy different, and we can establish ourselves at low cost when people on both sides of the Atlantic have been vaccinated and start traveling again." Norse Atlantic isn't the only low-cost airline attempting to take off this year. Flyr, which is also based in Norway, is seeking permission to start up its European routes, while in the United States, Breeze is making headway towards a late 2021 launch. Was this page helpful? Thanks for letting us know! Share Pin Email Tell us why! Submit Airlines Are Now Adding—and Dropping—Flights in Anticipation of Future Travel It Just Got Much Easier to Fly to South Africa French Bee Launched a Direct Flight From New York to Paris—For Just $139 This Company Plans to Fly Anywhere in the World in Four Hours—for Only $100 America's Newest Budget Airline Just Launched With Fares Under $20 This New European Overnight Train Line Wants You to Ride the Rails in Style Norwegian Has Permanently Canceled Its Cheap Long-Haul Flights A Brand New Budget Airline Is Launching This Year—Can It Succeed? Plan the Ultimate Scuba Diving Trip With This Guide Your Travel Guide to Flying Norwegian Air's 787 Dreamliner I Flew America's Brand New Low-Cost Airline. Here's What It's Like Everyone's Going to Europe This Summer—But Here's How You Can Beat the Crowds Essential Guide to Domestic Airlines in India What Are the Top 15 Airlines in North America? Fly on the Cheap on 8 Low-Cost European Carriers Save money on air fares in Asia on these 10 airlines in the region.