The 12 Best Swimsuit Brands of 2023, According to Frequent Travelers

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Swimsuit shopping can be daunting for so many reasons: fit and sizing can feel mysterious, price points range wildly (and so do body types), and the market is saturated with options in every style and silhouette. To make the process easier—and even a ton of fun—we asked travel bloggers and influencers around the globe to share their favorite brands for suiting up to hit the water, keeping in mind price points, size inclusivity, environmentally-friendly practices, and other standout features to help you streamline your search for the perfect suit. 

No matter your style preferences, here are the best swimsuit brands for everyone.

Best Overall

Summersalt

4.8
Summersalt The Perfect Wrap One-Piece

Summersalt

What We Like
  • Flattering styles

  • Eco-friendly fabrics and practices

  • Sustainable practices

What We Don't Like
  • Could be more size inclusive

Summersalt is widely beloved for its designs, fit, and quality construction. "I swear this brand is magic—they fit every body type perfectly," explains Kara Harms, the body-positive blogger behind Whimsy Soul. "And when it comes to travel, this is the only brand I've found that actually stays on while doing activities like snorkeling, but also is designed in a fun style that matches my personal aesthetics." Summersalt accomplishes this by providing swimwear up to a size 2X and 3X and using over 1.5 million body measurements from 10,000 women to ensure the perfect fit. 

Further, Michelle Martin, founder of the sustainable travel platform Travara, loves Summersalt's sustainability ethos and recycled or otherwise eco-friendly materials. "Fabric is crafted from post-consumer materials and nylon waste—like old fishing nets—that are literally pulled from our oceans," she says. Summersalt also uses these recycled materials in their packaging and creates "beach-proof fabrics" to provide up to UPF 50+ protection and guard against sand, sweat, and chlorine. Although this might sound like the perfect cure for beach-related skin concerns, always wear sunscreen.

Best Budget

Cocoship

4.2
Cocoship Retro One-Piece Swimsuit

Courtesy of Amazon

What We Like
  • Retro and flattering designs

  • Comfortable materials

  • Plenty of options for ample coverage

What We Don't Like
  • Can’t purchase top and bottom pieces separately

  • Individual tops and bottoms only go up to an XXL

At first glance, COCOSHIP’s swimwear inventory looks like it took a dip into the ‘50s. In fact, most of their pieces offer a retro silhouette and a swim top resembling a vintage bra for modesty and support. Other swimsuits are inspired by the mini dress-like swimwear that was popular in this time period, whereas other designs have more of a modern flair. 

While the fun polka dot and flower patterns might convince you to try the brand, customers rave about COCOSHIP’s quality and support, especially for its low price. You also won’t have to worry about coverage because most styles from the ‘50s focus on concealing the bust. Their size range goes up to a 6XL in some of their swimsuits and one-pieces, but a downside is that the top and bottom come as a set inside of separate pieces. When they do, COCOSHIP only offers up to an XXL.  

When trying the Retro ‘50s Halter High Waist Bikini Set, our product tester, Sarah Vanbuskirk, said the set did not disappoint on the swimming front. Both the top and bottom could stay put and were comfortable swimming and moving around when she went underwater. It even stayed very secure when diving off the diving board or swimming laps.

COCOSHIP Retro ’50s Halter High-Waist Bikini Set

TripSavvy / Sarah Vanbuskirk

Best for Women

Swimsuits for All

Swimsuits for All Valentine Ruched Bandeau Bikini Set

Courtesy of Swimsuits for All

What We Like
  • Can purchase swimwear by bra size

  • Great size range

  • Shoppable by body type

What We Don't Like
  • Some options are pricey

Swimsuits for All offers a vast range of inventory, budget-friendly price points, and a ton of options for plus-size figures. The online shopping experience is user-friendly, allowing you to shop by body type, silhouette, or special features (like bust support, resistance to chlorine, maternity, and more). We love how shoppers can purchase bikini tops based on their bra size, with sizes going up to 46G. 

The brand also focuses on quality and design to provide many styles for a wide range of sizes. Although some options lean more towards the pricey side, there are several discounted items from which to choose. You won’t need to compromise comfort over fashion because Swimsuits for All prioritizes both.

Best for Men

Bonobos

Bonobos Riviera Recycled Swim Trunks

Courtesy of Bonobos

What We Like
  • Easy returns

  • An array of fun designs

  • Some recycled materials

What We Don't Like
  • More expensive than other brands

  • Lack of extended sizing options

Bonobos have it all for men’s swimsuits: an accessible price point, environmentally-friendly practices (such as recycled fabrics), and an array of cool patterns (think cocktails and wine bottles). Similar to their everyday wear apparel, reviewers love the quality and fit of the swim line. Outside of high-quality fabrics that last, their swimwear styles range from playful swim trunks that “your dad used to wear” to more form-fitting shorts with a bit of stretch. Bonobos’ Rec Short, in particular, can be used both on and off the beach, including at the gym. An added benefit from shopping from the brand is that you get fast, free shipping both ways, easy returns and exchanges, and excellent customer service, so you can easily try it on at home.

Best for Kids

Lands' End

Lands' End Boys Nautical Color Block Swim Trunks

Courtesy of Lands' End

What We Like
  • UPF 50 Protection

  • Variety of prints and styles

What We Don't Like
  • Not much design variety for boys

Lands’ End is a dependable go-to brand for kids’ swimsuits. They’re well made, well priced, and offer a ton of variety in terms of silhouettes and styles that will match their personality. Lands’ End’s fabrics feature strong, quality materials, and they also provide UPF 50 protection for the kids to have longer and more protected days out in the sun. For boys and girls alike, rash guards, cover-ups, and swim shirts are available to layer over their swimwear in various patterns. Vibrant colors and prints are fun for kids—and will help you spot them easily on the beach, too!

Best Style

Solid & Striped

Solid & Striped

Solid & Striped

What We Like
  • Trendy prints

  • Styles that compliment the silhouette

  • Men’s and children’s swimwear available

What We Don't Like
  • Expensive

I first learned of this brand when I admired a woman’s swimsuit so much around a Palm Springs hotel pool that I asked her where she got it. Solid & Striped offers suits in a range of whimsical, on-trend prints and edgy silhouettes (as well as some more timeless, solid-color staples). To add to your look, Solid & Striped has a clothing line that is just as trendsetting as their swimwear. You’ll definitely get noticed in these.

Solid & Striped also offers stylish options for men, with colorful prints and colorways. You can view them here. A wide range of children’s styles is also available online.

Best Eco-Friendly

Away That Day

Rio Top from Away That Day

Courtesy of Away That Day

What We Like
  • Eco-friendly fabrics

  • Mix-and-match designs

  • High-quality

What We Don't Like
  • Expensive

  • Not very size inclusive

Victoria Watts Kennedy, travel blogger at Bridges and Balloons, prioritizes ethical brands—especially seeking out those that use Econyl, a nylon material made up of landfill and the waste that makes it into our oceans. Away That Day is among the brands offering “gorgeous Econyl swimsuits,” she says. “They’re not cheap, but worth it for their quality as well as their sustainability credentials.” These fabrics are what they call “kinder-to-nature” fabrics, and to package them, Away That Day uses 100 percent compostable packaging.

Each of the brand’s styles has a timeless approach meant to be mix-and-match and “ultra-flattering” for everybody. For them, it is all about being kind to yourself and the planet.

Best Athletic

Body Glove

Body Glove Essence Stand Up Paddle Suit

Courtesy of Body Glove

What We Like
  • Has a variety of options

  • Great swimwear styles for physical activity

  • Can shop by body type for bathing suits

What We Don't Like
  • Not much design options for men’s swimwear

Body Glove is well known as an active brand that has merged performance with on-trend styles for over seven decades. "I love Body Glove for active sports outside like kayaking and SUP," says solo travel blogger Sarah Fay. Plus, she says, "their bright colors are amazing on my skin tone, and I love that they look good on all body types." Outside of wetsuits and your standard swimwear, they also have a surplus of water sports gear and accessories. Need a new surfboard or snorkel? Body Glove has it. 

Be sure to check out similar options for men and kids, too!

Best Sexy

Becca Swim

Becca Swim

Becca Swim

What We Like
  • Offers lots of bikini top styles

  • Can purchase top and bottoms separately

What We Don't Like
  • Size range could be more inclusive

Becca’s swimsuits come in ultra-sexy styles, and Marlene Srdic of the lifestyle blog Life With Mar says she loves the brand’s “universally flattering” looks. “The swimsuit itself does a great job at compressing the tummy area and holding everything in while the mesh details are so stylish,” she says of a favorite Becca swimsuit. It’s a great travel wardrobe staple since it doubles as a bodysuit that you can wear with a sarong, skirt, pants, or shorts.

To feel like you just took a trip to the Hamptons, Becca Swim offers matching resort wear, ranging from luxurious sarongs to flowy tunics, to pair with their swim line.

Best Plus Size

Time and Tru

Time and Tru The Goodlife Swimsuit Bikini Top

Courtesy of Walmart

What We Like
  • Affordable

  • Swim tops and bottoms are available separately

What We Don't Like
  • Needs more trendy style options

You might not think of Walmart when searching for swimsuits, but the plus-size model and influencer Britnee Rochelle says don’t sleep on it. For bikinis, she loves the Time and Tru line exclusively carried at the big-box retailer. “Their swimwear is really stepping it up and very inclusive when it comes to sizing. I’m a huge fan,” she says. Not only is Time and Tru’s swimwear affordable, but all of their colorful styles also go up to a size 3X, whether it is a swim top or one-piece. Customers boast about the brand’s comfortability, fit, and quality.

Best Luxury

Tory Burch

Tory Burch

Tory Burch

What We Like
  • Deluxe fabrics

  • Unique prints and designs

What We Don't Like
  • On the pricier side

“One of my favorite affordable luxury brands is Tory Burch,” says Mayuri Kashyap, founder and travel blogger behind ToSomePlaceNew, “The material of the swimwear is most important to me, [and compared with other suits] the nylon-jersey material on the Tory Burch swimsuit felt much better in terms of fit and longevity.” Her favorite is an “elegant” one-piece with an “amazing” fit. “Don’t let the criss-cross back discourage you,” she says. “It is comfortable to wear.” Although Kashyap’s selection is a solid color, Tory Burch offers other styles in their famous plaid and paisley prints that will make you stand out on those cool summer days.

Best Maternity

Motherhood

Motherhood Ruffle Front Maternity Tankini Swimsuit

Motherhood

What We Like
  • Tons of discounts available

  • Has a wide selection range for every stage

What We Don't Like
  • Few plus-size options

Sure, some women get through their entire pregnancies wearing the triangle string bikinis they’ve always loved. But that’s not the case for all women—some prefer a bit more coverage during their pregnancy. Motherhood is an excellent option for swimsuits made just for expecting women, with pretty silhouettes, quality fabrics, and helpful features like built-in shelf bras. The brand also offers high-waisted bottoms, tankini styles that fit over your bump, and other styles. All are equally supportive, fitting, and comfortable for every stage of your pregnancy.

What to Look For in a Swimsuit

Support

Travel and lifestyle influencer Alexandra Creteau says she's always looking for a swimsuit that provides adequate support and coverage to avoid any wardrobe malfunctions while being active. "I really don't want to go into the ocean and catch a wave and be unable to get out of the water because I lose my top," she says.

Fabric

When shopping for a swimsuit online, look for a color and fabric that will stay opaque when wet—it’s a much better time to discover a potential problem than when you’re in public. “Look at colors and materials to ensure the swimsuit is not sheer after a dip in the pool,” Kashyap says. Swimsuit brands should offer a variety of prints and fabrics from which to choose.

Activity

Think about your usage and buy accordingly. If you'll be body surfing or boating, a rash guard provides coverage, sun protection, and stays put, but a string bikini might be a better bet for lounging, suntanning, and getting noticed. Likewise, a strapless suit might be great for tan line-free shoulders when lounging, but it's not great for doing beach activities and sports; Daily says she avoids them because "they don't allow you to be very active without worrying about a slip-up." Look for stores that carry different styles for men, women, and kids so you can get everything you need in one place.

Frequently Asked Questions
  • What’s the best way to wash a swimsuit?

    If you want your swimsuits to keep their shape and last through the seasons to come, it’s worth investing a bit of extra time in their care. If washing in the machine, use a mesh laundry bag to separate and protect them. Wash in cold water on a gentle cycle with mild, bleach-free detergent and air dry them. Even better, hand wash your swimsuits in warm water if possible to keep colors staying bright and their shape as new.

  • How long will my swimsuit last?

    Most swimsuits—even the budget-friendly ones—should last you at least an entire season. But well-made suits can last for years (and you may expect them to, depending on the price you shelled out). Factors influencing suits’ endurance include quality of construction and exposure to the elements and chemicals like chlorine, which causes them to degrade faster.

  • Why should I shop at ethical swimsuit brands?

    A range of swimsuit brands are known for sustainable, environmentally friendlier practices. Travara’s Martin explains that she always looks for “brands that align with my values and take the planet into consideration,” she says. “It’s hard to find a good swimsuit, but even harder to find a good one that has a light footprint. There isn’t a perfect material out there yet, but here are some great options that look good and have socially conscious intentions.”

    Besides the sustainable options listed above, she notes brands like Vitamin A, which has an “all-around sustainability mindset,” having created the first premium swim fabric made from recycled nylon fibers. Other responsible favorites include Outerknown and Prana.

Why Trust TripSavvy

Alesandra Dubin is an LA-based lifestyle writer and editor. As a veteran digital journalist, she’s covered travel, food, parenting, and more for over 15 years. Her work has appeared in Town & Country, Business Insider, Marriott Traveler, TODAY.com, BravoTV.com, and countless other online and print outlets.

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