Times Square is one of New York City's most popular tourist attractions, as it's the epicenter for all things media and a famous New Year's Eve venue. A stroll through the area—with its bright lights and skyscrapers plastered with digital billboards—is pretty impressive. And as you walk the streets looking up and taking on the ambiance, you don't have to worry about stepping in the way of an oncoming cab. New York City reduced the amount of vehicle traffic through the Times Square area, making it a more pleasant place to linger and people watch. While here, catch a Broadway show, hang out in Bryant Park, or book a luxury suite at a historical city hotel.
Times Square is home base for many of New York City's Broadway theaters, with theaters residing both on the square and within a few blocks. You can buy show tickets in advance, at showtime at the individual box offices, or, for budget-minded folks, in the heart of Times Square at the original TKTS booth. The TKTS booth offers same-day tickets to musicals and plays, dance performances, and off-Broadway shows at a substantial discount. You can even score certain performances for half off their original ticketed price.
For over 200 years, Madame Tussauds has impressed audiences with life-like wax figures. And their New York City location in Times Square isn't your run-of-the-mill museum, either. With interactive exhibits, rotating displays, and a variety of entertainment options (including private rooms, complete with catering), the whole family will be enthralled with this experience. It's also open until 10 p.m. nightly, making the venue a great place to visit after dinner.
Although the energy of Times Square can be frenetic, visitors should definitely take time to soak in the vibe and bask in the lights of the glowing billboards and Broadway marquees. Grab one of the granite benches at the pedestrian plaza in Crossroads of the World and take in the hustle-bustle of visiting tourists. The area surrounding the TKTS booth has a huge cascade of steps that's also a perfect place to take a load off and watch the world whiz by.
Tired of watching the New Year's Eve countdown on TV? Then, watch the ball drop live, and in-person, in Times Square. Times Square hosted the first New Year's celebration in 1904. Three years later, the ball drop began and has continued annually ever since (except in 1942 and 1943 due to wartime restrictions). Attending this televised event is an American bucket-list item that more than a million people check off every year.
With more than 500 exhibits and interactive experiences, Ripley's Believe It or Not! is a can't-miss times Square attraction. It's the largest Ripley's attraction in the U.S.—complete with torture chamber and black hole exhibits. While inside, you can also engage in New York City-specific activities, solve puzzles, and travel the world. Perusing makes a perfect group activity, one you can get lost in for hours.
The area's two most famous buildings—One Times Square (1475 Broadway at Seventh Avenue, between 42nd and 43rd Street) and the former New York Times Building (229 West 43rd Street, between Seventh and Eighth Avenue)—dazzle tourists each year. One Times Square is actually a vacant building designed specifically to display digital advertisements on its exterior. The New York Times building—the fifth highest building in New York—now hosts the offices of several different companies. And don't miss the statue of George M. Cohan which honors this early 20th-century New York theater mogul. You can witness this bronze marvel in Duffy Square.
OMEscape offers the most hi-tech escape room games in the world. Grab a group of friends and go inside to engage in three fun games: Penitentiary, Laboratory of Biohazard, and Room X. This venue also hosts private parties and corporate events and is suitable for older children and families who love the thrill of mastering a real-life puzzle. (Note: This venue may scare young children due to its exhibit content and the feeling of being trapped.)
Complete with an ice rink in the winter, a spacious and airy indoor lodge, and lush green lawns with exquisite landscaping, Bryant Park (at 6th Avenue and West 42nd Street) offers a whole day of activities. Events for kids include live juggling and puppet shows to story time and carousel riding. Adults can get their fitness on by attending an outdoor boot camp, Pilates, or yoga class. Or grab a to-go meal at one of the many authentic eatery kiosks and kick it on the lawn while you bask in the sun.
This venue—right in the heart of Times Square—is more than an aquarium. At National Geographic's Ocean Odyssey, you can play with sea lions, get personal with a 50-foot humpback whale, and immerse yourself in the maze of an underwater kelp forest—all without getting wet. The venue's groundbreaking "underwater" technology takes you on a walk-through adventure across the Pacific Ocean, while you learn about the photographers and explorers who have come before you.
Squeezed between the hubbub of Broadway and the serenity of Bryant Park lies the historical Knickerbocker Hotel which opened in 1906 with 556 rooms. Originally used to house the world's most famous names in entertainment, politics, and high society, today the hotel is equally as posh. Book a luxury stay for a special event (if you can afford it!) and enjoy one of their 330 guest rooms, each with a stunning view and modern furnishings. Then, retire to their world-acclaimed restaurant, The Knick, for American fare made from seasonal ingredients.
At M&M's World New York—amidst the Broadway lights—guests can enjoy three floors of chocolate bliss. Hang out with the M&M's characters while perusing chocolates, merchandise, and New York City-themed products. Visitors can also create and purchase their own personalized M&M's by using the store's printer. Choose from 16 different colors and create your own message to be printed on each candy.
Explore 25 cities on five continents without ever leaving Times Square. Gulliver's Gate Museum takes you on a journey through the world of miniatures with state-of-the-art technology and over 50,000 square feet of exhibits. Check out New York, Latin America, the Middle East, and Asia, all in palm-sized replicas. Scavenger hunts will keep the kids busy, while adults take a peek behind-the-scenes to see what goes into the making of miniature masterpieces.
Broadway walking tours encompass all things theater. Book a tour with a professional working actor or stage manager to get insider info on both current and past shows. Each 90-minute tour hosts up to 15 people for an intimate experience. Stroll through the theater district while learning about ghosts, legends, and the successes and flops of Broadway productions.