Shoppers are much more aware of where their goods come from and how they are made these days. I've been looking into the 'green scene' in London and have found some great shops to recommend.
Alara Wholefoods shop on Marchmont Street in Bloomsbury has been around since the late 1970s. Alara sells organic, vegetarian and vegan foods, as well as organic beauty cosmetics and household products. There is a popular salad bar and a hot food takeaway area with a few tables outside. All food is made on the premises. It's a great central location near many backpacker hostels and budget London hotels.
Content sells natural organic alternatives to conventional beauty and grooming products. This boutique store in Marylebone is dedicated to promoting natural skincare ingredients without compromising on luxury and indulgence.
Ganesha is an alternative trading outfit that markets the traditional industries of India, working directly with the producers. The company's aim is to add as much value to handmade products, through quality in design and production, thus maximizing the earning potential of the (often rural) producers, at source.
Whole Foods Market is the world's largest retailer of natural and organic foods. The flagship Whole Foods Market store in London is located in the Barkers Building, an iconic spot on Kensington High Street. There are always samples to try (especially in the ground floor cheese room) and regular events such as chef demonstrations and children's activities. You can buy food from the store and eat what you've purchased on the first floor which has space for 150 diners. There are also a number of restaurants and food stalls like Bone Daddies, Wok Street and the Big Smoked BBQ.
Lowie, Crystal Palace
This pretty shop in Crystal Palace's cool Triangle area sells womenswear made from organic and ethical materials. You'll find super-soft jumpers, hand-embroidered tops and dresses made from traditional designs.
The Third Estate, Camden
Known for its great range of vegan shoes, the Third Estate is an independent store between Holloway and Kentish Town. The focus is on cruelty-free, ethically traded, eco-friendly clothing and you'll find a number of limited edition pieces for men and women, some of which are manufactured in the UK.