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Best for Avoiding Additional Fees: Enterprise
"It’s super-convenient — there are almost 6,000 locations across the U.S."
Best for Customer Service: National
"A huge variety of vehicles to rent."
Best for Unlimited Mileage & Second Drivers: Alamo
"A favorite with millennials."
Best Airport Locations: Hertz
"We love the range of cars that the company offers."
Best Aggregator: Rentalcars.com
"The company has a massive directory of cars and dealers available, making eight million bookings a year in over 60,000 locations."
Best Discounts: Avis
"Good for companies whose employees need to snag a car for a bit."
Best for Paying Upfront: Budget
"Has some of the cheapest car rentals in the industry."
Best for Rewards Programs: Dollar
"If you’re just focused on getting the most for your money, this is the rental company for you."
Best Online Check-In System: Thrifty
"This company is all about the bottom line for its customers."
Our Top Picks
One of the rental car industry’s more expensive providers, Enterprise’s daily rate averages close to $50. What they do well, however, might save you money if you can get past that average rate: The company reduces or gets rid of a lot of the sneaky additional charges that most other companies make their money from. As Time mentions, it’s younger-driver supplementary rate for those 21 to 25 is close to half that of other companies. It’s super-convenient—there are almost 6,000 locations across the U.S.—and if you happen to be moving or living somewhere medium-term for work, the company does special rates, beginning at a month of renting, that offer bigger savings the more days you have the car. If you really want to splash out for a special occasion, the company offers exotic car rentals, too. (Fun fact: The company was named after the aircraft carrier the founder served on during World War II.)
National Car Rental, a sister company of Alamo and Enterprise, excels when it comes to customer service, taking the No. 2 spot in J.D. Powers’ annual report—and taking a five-star score for both overall satisfaction and its reservation process among customers. It has a huge variety of vehicles to rent, from little compact cars to Chevy cargo vans. National’s offerings and programs are aimed especially at business travelers, with companies taking advantage of the company’s business rental program, which lets employees at any sized company get cars at contracted rates versus having to pay a premium for rental needs that pop up at the last minute during busy travel times. Renters can also put their air miles toward renting cars with points from a number of common programs—Delta SkyMiles, American Airlines AAdvantage, and Southwest Rapid Rewards—as well as points from hotel programs like Hilton Honors. Overall, it’s a solid bet if you want an easy way to book cars at a fairly standard rate.
Alamo might not brag about being wallet-friendly, but even without an emphasis on thrift, the company’s cars run about $42 a day, which is around seven percent less than the average industry per-day price, according to Time. It’s a favorite with millennials, offers unlimited free mileage as standard, and if you happen to be hitting the open road with a significant other or a group, the cost for a second driver is less than a lot of the competition. We also love the Alamo Insider free program that gives customers a guaranteed discount of five percent off the retail rate. They support teachers, with National Education Association members getting an extra day free when you rent for five days or more. Of course, no one loves returning a rental car—depending on the provider, customer service can be a huge sticking point at this point in the rental process. However, Alamo customers say this is one area where the company excels.
Although it’s one of the largest car rental companies there—it has more than 1,600 airport locations in the U.S. alone—it’s definitely not the cheapest, with an average daily rate of $48.50, putting it on par with Enterprise. We love the range of cars that the company offers: While there’s definitely your business-trip standards, as well as high-capacity cars for families and compact economy cars for those on a budget, there’s also a rental section of hybrid cars, luxury “dream cars” that are treats for memorable trips, and a special-edition Mustang Hertz collaborated with Ford to create. The company also offers a great “NeverLost” GPS program, and it doesn’t come with just a device: You’ll also get access to an online trip planner, which you can then download your route to your GPS via a flash drive, a concierge service for planning assistance, and clever features like downloadable national park and city guides.
Best Aggregator: Rentalcars.com
A rental aggregator is an extremely useful tool if you’re looking to get the best deals possible on the best cars. And our favorite is rentalcars.com because they have tons of experience in delivering customers the cheapest rates around.
The company has a massive directory of cars and dealers available, including Alamo, Hertz, Avis, and Dollar, making eight million bookings a year in over 60,000 locations and 160 countries. With all those options, customers are given the power to choose whatever booking suits them best, as flexible options and features include seeing hidden rates and fees, choosing your preferred rental service, seeing the cheapest deals first, and even choosing to have a car seat or extra protection.
After you choose your car, rentalcars.com reduces the hassle of paperwork and verification, since all you’ll need to do is show up to the dealer with your information and payment. The site isn’t merely an aggregator – it also offers customer service and support throughout the whole process of renting a car, so you won’t be stuck dealing with the company you’re booking from.
Avis, by far, is the most expensive rental company out there, with daily rates averaging out to be around $60 per day. However, there’s a good chance you might be able to knock the price down a bit, with plenty of discount codes, rebates, and promotions available to savvy customers who aren’t afraid to put in a bit of research work (AARP members also get special rates by default). If you’re renting in the Northeast, all cars come with e-Toll, so you don’t have to think about extra toll costs. It’s also good for companies whose employees need to snag a car for a bit—small businesses, in particular, can get up to 30 percent off their rentals. Although customers rate the company’s service really well, one thing we love is the fact that there’s a dedicated app to directly manage your reservation from booking to drop-off, which takes the hassle out of fighting your way through a phone tree when you’re supposed to be enjoying your vacation.
Budget, true to its name, has some of the cheapest car rentals in the industry, with an average rental cost of about $35/day—and an extra discount—up to a whopping 35 percent—if you pay when you make the reservation. They also do Mustang weekend program where you can get a free third day—although it’s for intermediate (group C) through four-door full-size cars (group E) only, it’s still an offer that’s attractive for families hitting the road for a quick weekend trip. If you want something that’s not your usual rental car, Budget’s got that too—it’s not just Honda Accords here: You can rent hybrids like the Toyota Prius or convertibles like a Chevy Camaro here, too. Just be advised that customer satisfaction is a little lacking, starting with the reservation process and ending with the drop-off, so if customer service is something that will make or break an experience for you, it might be worth paying a bit more elsewhere.
Dollar for dollar, pardon the pun, this rental company is one of the cheapest in the industry, with rates at about $30 a day (and a further 15 percent off discount on base rates if you sign up for their newsletter). If you’re just focused on getting the most for your money, this is the rental company for you, but don’t go into your rental looking for top-quality customer service or an easy return process. It offers a full fleet, from basic economy cars to pick-ups and vans that can be a lifesaver on family trips or on moving days. However, the company is good for customers enrolled in rewards programs, with offers like quadruple American Airlines points when you rent a compact car for more than three days. It also has its own rental program that offers business travelers who rent frequently some serious perks, faster booking and shorter lines among them.
Like Budget and Dollar, this company is all about the bottom line for its customers; however—let’s just get this out of the way—customer satisfaction just isn’t what it is at higher-tier companies like Enterprise and Avis (though it’s owned by Hertz). That being said, although it offers some of the lowest prices in the industry, it also offers a few cool perks: We love the online check-in system they over, where you just input your name and booking information before heading to the pick-up office, and it’s just as cheap as other budget-minded rental places (it and Dollar, for example, are sister companies). Keep an eye out for location-specific offers too, especially for weekend rates. There’s also plenty of locations, with almost 500 pick-up and drop-off sites in the U.S. and Canada. However, customer service isn’t the greatest here—don’t expect them to roll out the red carpet when you’re returning your car.