People from all over the world visit New York City and its famous department stores lining Fifth Avenue. Perhaps the most impressive is Barneys New York, a 230,000-square-foot shopping palace built in 1993. It's easy to spend a day getting lost in the store and browsing the clothing exhibits so beautiful they look like art. There are also cafes and resting areas, so you don't have to leave once you shop til you drop.
The department store is now famous with stores all over the world. It is known for its high-end womenswear and introducing new designers including Giorgio Armani. But it has more humble beginnings. It began as a discount menswear store opened by entrepreneur Barney Pressman in 1923.
Barneys New York serves an upscale clientele, with prices and products to match. Dress up when visiting the store; the better dressed you appear, the better service you will receive.
The ground floor gets a little chaotic with street pedestrians stopping in to find out what all the fuss is. If you need to find something specific just fly a salesperson. There are many roaming around, and they are eager to help. The upper floors are much quieter and offer luxurious and serene shopping experiences. You'll find classy, yet modern choices from many top designers. When navigating the store, ask for a store directory—one thing that sets this store apart is that the men's and women's areas are separated and not all floors have access to both sections.
Freds Restaurant is a bistro located on the 9th floor and offers lunch and dinner daily, as well as high tea on weekdays and brunch on weekends. The cuisine, setting, and service are like everything else at Barneys New York—classy and pricey. It's the place to see and be seen.
Entrees include pizza, pasta, crab cakes, and salads such as the nationally famous Mark's Madison Avenue salad with imported Italian tuna. Freds also feature diet-friendly choices, as well as everything from refined dishes to deli sandwiches.
Advertising Innovations and Holiday Window Displays
Since the 1980s Barneys has been at the forefront of advertising design. Advertising campaigns shot by emerging photographers and featuring supermodels began in the mid-1980s. Frequent fashion events such as Made to Measure Trunk Shows from top-of-the-line designers are held at the Madison Avenue store.
Barneys window displays are extravagant and cheeky, particularly at the end of the year holiday season: Recent holiday designs have starred Lady Gaga and Minnie Mouse. Visit them early in the morning or later at night; crowds congregate in front of them during the day.
- Bridal/Gift Registry at Chelsea Passage
- Bridal Atelier: Some of the chicest bridal shopping in Manhattan, featuring many exclusive designs
- Studio Services: Discreet shopping services for stylists, designers, and celebrities
- Image Studio: Get a whole new look with this comprehensive service
- Personal Shopping: Experts at your location or in the store
- Concierge Services: Restaurant reservations, tickets, car services and more
- Make-up Artists in Residence
- Completely Bare Hi-Tech Spa: Luxury spa services
Getting There: Barneys New York Location and Hours
Barneys is located at 660 Madison Avenue (at 61st St.). The closest subways are N/R/W at 59th Street/Fifth Avenue stop and 4/5/6 to 59th Street/Lexington Avenue stop. The phone number is 212-826-8900. More information can be found at the Barneys New York store website. Hours are:
- Monday—Friday 10:00–8:00